Learn a Foreign Language Month: A Marketing Opportunity for Business Leaders

December is Learn a Foreign Language Month, and it's a great opportunity for business leaders and entrepreneurs to market and grow their businesses. In this blog post, we share tips on how to leverage this special holiday to reach new customers, demonstrate your commitment to diversity and inclusion, and expand into new markets.

HOLIDAYSMARKETINGSTRATEGY

Emily Ginsenburg

11/29/20233 min read

a sphere ball with many flags on it
a sphere ball with many flags on it

Learn a Foreign Language Month is celebrated every December in the United States. It was first established by the American Council on the Teaching of Foreign Languages (ACTFL) in 1987. The purpose of the month is to raise awareness of the importance of learning foreign languages and to encourage people to learn a new language.

There are many reasons why learning a foreign language is important. It can improve your job prospects, make travel more enjoyable, and help you connect with people from other cultures. Learning a foreign language can also improve your cognitive skills and memory.

There are many ways to celebrate Learn a Foreign Language Month. Here are a few ideas:

  • Take a foreign language class.

  • Use a language learning app.

  • Watch foreign language films and TV shows.

  • Listen to foreign language music.

  • Read foreign language books and articles.

  • Join a foreign language conversation group.

  • Travel to a country where the language is spoken.

If you're not sure where to start, there are many resources available to help you learn a foreign language. Your local library may offer language learning classes or software. There are also many websites and apps that can help you learn a language at your own pace.

Here are some additional ideas for celebrating Learn a Foreign Language Month:

  • Organise a language exchange event with your friends and family.

  • Host a foreign language film night or potluck dinner.

  • Volunteer to teach English to speakers of other languages.

  • Donate to a foreign language education organisation.

  • Share your favourite foreign language resources on social media.

No matter how you choose to celebrate Learn a Foreign Language Month, the most important thing is to have fun and learn something new!

Leverage this holiday to grow your business

Business leaders and entrepreneurs can leverage Learn a Foreign Language Month to market and grow their businesses in a number of ways. Here are a few ideas:

  • Offer discounts and promotions on language learning products and services. This could include language classes, software, apps, and books. You could also offer discounts on travel to countries where the language is spoken.

  • Partner with language schools and other organisations that promote foreign language learning. This could involve co-hosting events, sponsoring programs, or offering cross-promotional opportunities.

  • Create educational content about the benefits of learning a foreign language for business. This could include blog posts, articles, videos, and infographics. You could also host webinars and other online events.

  • Share stories of successful business leaders and entrepreneurs who have benefited from learning a foreign language. This could involve creating case studies, testimonials, and video interviews.

  • Use social media to promote Learn a Foreign Language Month and your business. Share educational content, tips, and resources. You could also run contests and giveaways to generate excitement and engagement.

Here are some specific examples of how businesses have leveraged Learn a Foreign Language Month in the past:

  • A language learning app offered a free month of subscription to new users who signed up during December.

  • A travel company offered a discount on trips to Mexico to customers who booked during Learn a Foreign Language Month.

  • A business school hosted a webinar on the benefits of learning a foreign language for business professionals.

  • A translation company created a blog post about the top 10 languages for business leaders to learn.

  • A social media platform ran a contest where users could submit a video of themselves speaking in a foreign language for a chance to win a prize.

By leveraging Learn a Foreign Language Month, business leaders and entrepreneurs can demonstrate their commitment to diversity and inclusion, attract new customers, and grow their businesses.

How can The Industry Leader help?

Business leaders and entrepreneurs can grow their businesses by taking advantage of special offers from The Industry Leader during the month of November.

Here are some ways we’re celebrating the holidays this month:

30% off all services (web design, digital marketing, 1:1 consultation) from The Industry Leader for Native American-owned and Family-owned businesses. Ends on Friday, December 01st at 11:59 PM EST.

Note: This offer is a great way for Native American-owned and Family-owned businesses to save money on essential services that can help them grow their businesses. For example, web design and digital marketing can help businesses reach new customers and increase sales. 1:1 consultations can provide businesses with personalised guidance and support from experts.

Example: A Native American-owned retail store could use The Industry Leader's web design services to create a new website that is more user-friendly and visually appealing. This could help the store attract more customers and increase sales.

Another example is a Family-owned restaurant that could use The Industry Leader's digital marketing services to develop a social media campaign to promote its new menu items. This could help the restaurant reach new customers and increase brand awareness.

Finally, a small business owner could use The Industry Leader's 1:1 consultation services to get advice on how to improve their marketing strategy. This could help the business owner save time and money, and achieve their business goals faster.

To take advantage of this offer, simply visit The Industry Leader website and fill out the form on our contact page to book an appointment.

Tips for Leveraging Learn a Foreign Language Month to Grow Your Business

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