August Holidays: Use Them to Grow Your Business in 2023

Looking for ways to market your business in August? The Industry Leader is offering a variety of promotions to help you grow your business this month, including 50% off all services for Black-owned businesses, 30% off all digital marketing and web design services for clients operating in finance, education, and the nonprofit space, and 50% off all educational content from The Industry Leader. Read this post to learn more about our August promotions!

HOLIDAYSSTRATEGY MARKETING

by Emily Ginsenburg

7/31/20233 min read

a river with buildings surrounding it
a river with buildings surrounding it

There are a long list of holidays and month-long celebrations this August, many of which are relevant to small businesses. Some of the most popular August holidays include Back to School Month, Black Business Month, Breastfeeding Month, Catfish Month, Dog Month, Eye Exam Month, Golf Month, Hair Loss Awareness Month, Immunization Awareness Month, Motorsports Awareness Month, and Wellness Month.

Small businesses can leverage these holidays to market their businesses in a number of ways. For example, they can create special promotions or discounts for customers who celebrate the holiday. They can also use the holiday as an opportunity to educate customers about their products or services. Additionally, they can use the holiday to create social media content that will reach a wider audience.

Here are some specific examples of how small businesses can leverage August holidays to market their businesses:

  • A bookstore could offer a discount on children's books during Back to School Month.

  • A restaurant could create a special menu for dog owners during Dog Month.

  • A golf course could offer a free round of golf to customers who bring in a valid driver's licence during Golf Month.

  • A hair salon could offer a free haircut to customers who donate hair during Hair Loss Awareness Month.

  • A sporting goods store could offer a discount on sports equipment during Motorsports Awareness Month.

By taking advantage of August holidays, small businesses can increase brand awareness, generate leads, and boost sales.

Here are some additional tips for small businesses that want to leverage August holidays to market their businesses:

  • Do your research. Before you start planning your marketing campaign, take some time to research the different August holidays and month-long celebrations. This will help you to identify the holidays that are most relevant to your business and your target audience.

  • Be creative. There are endless ways to market your business around August holidays. Get creative and come up with ideas that will resonate with your customers.

  • Start early. Don't wait until the last minute to start planning your marketing campaign. Start early so that you have enough time to promote your events and promotions.

  • Track your results. Once your marketing campaign is over, be sure to track your results. This will help you to see what worked well and what didn't. You can use this information to improve your marketing campaigns in the future.

Special Offers from The Industry Leader

Here are some ways we're celebrating the holidays this month:

  • 50% Off All Services for Black Businesses. We're a Black-owned business, AND we’re committed to supporting Black-owned businesses. We want to help you succeed, which is why we're offering 50% off all of our services to Black-owned businesses in August.

  • 30% Off All Digital Marketing and Web Design for Clients Operating in Finance, Education and the Nonprofit Space. We know that these industries are constantly evolving, and we want to help you stay ahead of the curve. So, we're offering 30% off all of our digital marketing and web design services to clients operating in finance, education, and the nonprofit space in August. [Note: This offer is a great way to get the help you need to grow your business in these competitive industries.]

  • 50% Off All Educational Content from The Industry Leader. We want to help you learn and grow, so we're offering 50% off all of our educational content from The Industry Leader in August. [Note: This offer is a great way to stay up-to-date on the latest trends in your industry and to learn new skills that will help you grow your business.]

These are just a few of the ways we're celebrating the holidays this month. Consider this your invitation to take advantage of these offers and see how The Industry Leader can help you succeed!

Earn more in August with these ideas and promotions.

Related Content