How to Leverage National Bloody Mary Day to Market and Grow Your Business

Learn about the history of the Bloody Mary, how to make the perfect one at home, and creative ways to garnish it. Plus, get tips on how to leverage National Bloody Mary Day to market and grow your business.

HOLIDAYSMARKETINGSTRATEGY

Emily Ginsenburg

12/26/20234 min read

a glass of bloody mary
a glass of bloody mary
Here's how to leverage National Bloody Mary Day to market and grow your business.

National Bloody Mary Day is celebrated on January 1st each year in the United States. It is an informal holiday dedicated to the popular cocktail of the same name.

The Bloody Mary is a savoury cocktail made with vodka, tomato juice, and a variety of seasonings, such as Worcestershire sauce, Tabasco sauce, lemon juice, and celery salt. It is often garnished with celery stalks, olives, and pickles.

The exact origin of the Bloody Mary is unknown, but it is thought to have been invented in the 1920s or 1930s. One popular theory is that it was created at Harry's New York Bar in New York City by bartender Fernand Petiot. Another theory is that it was invented at the St. Regis Hotel in New York City by bartender George Jessel.

Bloody Marys quickly became a popular brunch drink, and they are now enjoyed all over the world. They are especially popular on New Year's Day, as they are often consumed as a hangover cure.

On National Bloody Mary Day, people celebrate by enjoying Bloody Marys at their favourite restaurants and bars, or by making them at home. Some restaurants and bars even offer special Bloody Mary menus on this day.

Here are some ideas for how to celebrate National Bloody Mary Day:

  • Make your own Bloody Marys at home. There are many different recipes available online, so you can experiment to find the perfect one to your taste.

  • Go out to your favourite restaurant or bar and order a Bloody Mary. Many restaurants and bars offer special Bloody Mary menus on National Bloody Mary Day.

  • Have a Bloody Mary brunch with friends. This is a great way to start the new year off right!

  • Enter a Bloody Mary contest. Many bars and restaurants hold Bloody Mary contests on National Bloody Mary Day, where you can compete for prizes for the best Bloody Mary.

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Leverage this holiday to grow your business

Business leaders and entrepreneurs can leverage National Bloody Mary Day to market and grow their businesses in a number of ways.

Here are a few ideas:

  • Offer special Bloody Mary deals and promotions. This could include offering a discount on Bloody Marys, a free Bloody Mary with the purchase of an entrée, or a unique Bloody Mary garnish.

  • Host a Bloody Mary brunch or event. This is a great way to attract customers to your business and introduce them to your other products and services. You could also partner with other local businesses to offer a variety of food and drinks at your event.

  • Create a Bloody Mary-themed social media campaign. Share photos and videos of your Bloody Marys, recipes, and tips for making the perfect Bloody Mary at home. You could also run a contest or giveaway to encourage people to visit your business on National Bloody Mary Day.

  • Partner with local distilleries and breweries to create a signature Bloody Mary mix or garnish. This is a great way to support other local businesses and create a unique experience for your customers.

  • Get involved in your community. You could sponsor a local event or donate a portion of your proceeds from National Bloody Mary Day to a local charity. This is a great way to show your support for your community and give back to those in need.

In case you need them, here are some additional tips for leveraging National Bloody Mary Day to market and grow your business:

  • Use relevant hashtags on social media. This will help people who are interested in Bloody Marys find your content and learn more about your business.

  • Target your marketing efforts to people who are likely to be interested in Bloody Marys. This could include people who live in your area, people who have visited your business in the past, or people who have expressed an interest in Bloody Marys on social media.

  • Make it easy for people to learn more about your Bloody Mary deals and promotions. Include a link to your website or social media pages in all of your marketing materials.

  • Track your results. Pay attention to how many customers you attract on National Bloody Mary Day and how much revenue you generate. This information can help you plan your marketing campaigns for future holidays and events.

By following these tips, you can leverage National Bloody Mary Day to market and grow your business.

How can The Industry Leader help?

The Industry Leader can help business leaders and entrepreneurs grow their business during the month of December with web design, digital marketing, and 1:1 consultation.

Web design

A well-designed website is essential for any business that wants to succeed online. The Industry Leader's team of experienced web designers can create a website that is both visually appealing and user-friendly. We will work with you to understand your business goals and develop a website that will help you achieve them.

Digital marketing

The Industry Leader offers a wide range of digital marketing services, including social media management, blog setup and production, and email marketing. We can help you create and implement a digital marketing strategy that will reach your target audience and promote your business.

1:1 consultation

The Industry Leader also offers 1:1 consultation services to business leaders and entrepreneurs. They can help you develop a business plan, set goals, and create strategies for growth. We can also provide you with support and guidance as you implement your plans.

How The Industry Leader can help you grow your business during the holiday season

The holiday season is a great time to grow your business. People are spending more money, and they are more likely to be looking for new products and services. The Industry Leader can help you make the most of the holiday season by:

  • Creating a holiday-themed website and social media campaign.

  • Running holiday-themed email marketing campaigns.

  • Developing and implementing a holiday marketing strategy.

  • Providing you with support and guidance as you implement your holiday marketing plans.

If you are looking for ways to grow your business during the month of December, The Industry Leader can help. Contact us today to learn more about our web design, digital marketing, and 1:1 consultation services.

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