Leveraging National Catfish Month to Market and Grow Your Business

August is National Catfish Month, a time to celebrate this delicious and versatile fish. Businesses can leverage National Catfish Month to market and grow their businesses by offering special catfish dishes or promotions, hosting a catfish cooking class or demo, sponsoring a catfish festival, running a social media campaign, or partnering with other businesses.

HOLIDAYSMARKETINGSTRATEGY

Emily Ginsenburg

8/9/20233 min read

a catfish in the water
a catfish in the water

National Catfish Month is an annual designation observed in August in the United States. It was first mentioned in August of 1984 when President Ronald Reagan announced to the nation that there would be a national holiday dedicated to the catfish. The holiday was officially recognised in 1988 by the United States Congress.

Catfish is a popular fish in the United States, and the catfish farming industry is a major economic driver in many states, particularly in the South. National Catfish Month is a way to celebrate the catfish industry and to educate people about the nutritional and economic benefits of catfish.

There are many ways to celebrate National Catfish Month. Some people enjoy cooking catfish dishes at home, while others go fishing for catfish. There are also many catfish festivals held throughout the month in different states.

Here are some ideas for how to celebrate National Catfish Month:

  • Cook a catfish dish at home. There are many delicious catfish recipes available online or in cookbooks.

  • Go fishing for catfish. This is a great way to enjoy the outdoors and to catch your own fresh fish.

  • Attend a catfish festival. There are many catfish festivals held throughout the month in different states. These festivals typically feature catfish dishes, live music, and educational exhibits.

  • Learn about the catfish industry. There are many resources available online and in libraries that can teach you about the catfish industry.

  • Share your love of catfish on social media. Use the hashtag #NationalCatfishMonth to share your catfish recipes, photos, and stories.

National Catfish Month is a great way to celebrate a delicious and nutritious fish that is also an important part of the American economy. So get out there and enjoy some catfish this month!

Leverage this holiday to grow your business

National Catfish Month is a great opportunity for business leaders and entrepreneurs to market and grow their businesses. Here are some ideas:

  • Offer special catfish dishes or promotions. This is a great way to get people excited about catfish and to try your products. You could offer a free catfish appetiser with every entree, or a discount on catfish fillets.

  • Host a catfish cooking class or demo. This is a great way to educate people about catfish and to show them how to cook it. You could partner with a local cooking school or restaurant to host the class.

  • Sponsor a catfish festival. This is a great way to get your brand in front of a large audience. You could sponsor a catfish festival in your area, or donate catfish fillets to the festival.

  • Run a social media campaign. Use the hashtag #NationalCatfishMonth to promote your products or services on social media. You could share recipes, photos, and stories about catfish.

  • Partner with other businesses. Partner with other businesses that sell catfish, such as restaurants, grocery stores, or fishing charters. You could cross-promote each other's businesses or offer joint promotions.


By leveraging National Catfish Month, business leaders and entrepreneurs can reach a wider audience and grow their businesses.

Here are some additional tips for leveraging National Catfish Month:

  • Start planning early. National Catfish Month is in August, so start planning your marketing and promotions now. This will give you time to line up all of your ducks in a row.

  • Be creative. There are many ways to celebrate National Catfish Month. Get creative and come up with ideas that will resonate with your target audience.

  • Measure your results. Track your results so you can see what's working and what's not. This will help you improve your marketing efforts for next year.


By following these tips, business leaders and entrepreneurs can leverage National Catfish Month to market and grow their businesses.

How can The Industry Leader help?

As you know, August is National Catfish Month. This is a great opportunity for business leaders and entrepreneurs to market and grow their businesses. The Industry Leader can help you do this by offering the following discounts:

  • 50% Off All Services for Black Businesses. This is a great way to show your support for Black-owned businesses and to help them grow.

  • 30% Off All Digital Marketing and Web Design for Clients Operating in Finance, Education and the Nonprofit space. This is a great way to help these businesses reach their target audiences and to grow their online presence.

  • 50% Off All Educational Content from The Industry Leader. This is a great way to learn about the latest trends in business and to grow your skills.


In addition to these discounts, The Industry Leader also offers a variety of other services that can help you grow your business. These services include:

  • Marketing consulting

  • Web design and development

  • Content marketing

  • Lead generation

  • Sales training


The Industry Leader has a team of experienced professionals who can help you with all aspects of your business. We are committed to helping you achieve your goals and to growing your business.

If you are interested in learning more about how The Industry Leader can help you grow your business, please contact us today. We would be happy to discuss your specific needs and to create a custom plan for you.

Celebrate National Catfish Month with These 5 Ideas

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