How to Use National Nonprofit Day to Market Your Business

National Nonprofit Day is a great opportunity to show your support for the organizations that make our communities a better place. But it's also a great opportunity for business leaders and entrepreneurs to market and grow their businesses. In this blog post, we'll discuss how you can celebrate National Nonprofit Day and how you can use this holiday to market and grow your business.

HOLIDAYSMARKETINGSTRATEGY

Emily Ginsenburg

8/10/20234 min read

a woman smiling and looking at a young boy
a woman smiling and looking at a young boy

National Nonprofit Day is observed annually on August 17 to recognise the important work that nonprofit organizations do in our communities. The day was founded in 2017 by Sherita J. Herring, an author and respected speaker. The date of August 17 was chosen because it is the anniversary of the Tariff Act of 1894, which was the first federal law to exempt nonprofit organizations from paying federal income tax.

There are many ways to celebrate National Nonprofit Day. You could volunteer your time to a local nonprofit, donate to a cause you care about, or simply spread awareness about the importance of nonprofit work. You could also attend a special event or fundraiser that is being held in your community.

Here are some specific ideas for how to celebrate National Nonprofit Day:

  • Volunteer at a local soup kitchen or homeless shelter.

  • Donate to your favorite nonprofit organization.

  • Attend a fundraising event for a cause you care about.

  • Learn more about the history of nonprofit organizations.

  • Spread awareness about the importance of nonprofit work on social media.

No matter how you choose to celebrate, National Nonprofit Day is a great opportunity to show your support for the organizations that make our communities a better place.

Here are some additional facts about National Nonprofit Day:

  • There are over 1.5 million nonprofit organizations in the United States.

  • Nonprofits employ over 10% of the American workforce.

  • Nonprofits contribute over $1 trillion to the US economy each year.

  • Nonprofits provide essential services in areas such as education, healthcare, and social services.

National Nonprofit Day is a day to celebrate the hard work and dedication of the people who work in the nonprofit sector. It is also a day to remind ourselves of the importance of these organizations in our communities. So on August 17, take some time to thank a nonprofit worker or volunteer, and learn more about the work that they do.

Leverage this holiday to grow your business

National Nonprofit Day is a great opportunity for business leaders and entrepreneurs to market and grow their businesses. Here are a few ideas:

  • Partner with a nonprofit. Partnering with a nonprofit is a great way to show your support for a good cause and promote your business at the same time. You could donate products or services to the nonprofit, or you could host a fundraising event together.

  • Offer a donation match. Offering a donation match is a great way to encourage your customers and employees to donate to a nonprofit. For every dollar that they donate, you will match it with a donation of your own.

  • Create a special product or service. Create a special product or service that is dedicated to National Nonprofit Day. The proceeds from the sale of this product or service could be donated to a nonprofit.

  • Run a social media campaign. Run a social media campaign to raise awareness of National Nonprofit Day and encourage people to donate to a nonprofit. You could use the hashtag #NationalNonprofitDay to spread the word.

  • Host an event. Host an event to celebrate National Nonprofit Day. The event could be a fundraiser, a volunteer fair, or simply a gathering to learn more about nonprofit work.


By taking advantage of National Nonprofit Day, business leaders and entrepreneurs can show their support for a good cause and promote their businesses at the same time.

Here are some additional tips for leveraging National Nonprofit Day to market and grow your business:

  • Be authentic. When you partner with a nonprofit or offer a donation match, make sure that you are genuine in your support. People can spot a fake from a mile away, so be sure to be genuine in your efforts.

  • Be creative. There are many ways to market and grow your business on National Nonprofit Day. Be creative and come up with ideas that will resonate with your target audience.

  • Be consistent. Don't just do something for National Nonprofit Day and then forget about it. Continue to support nonprofit organizations throughout the year. This will show your customers and employees that you are truly committed to making a difference.

By following these tips, you can use National Nonprofit Day to market and grow your business in a way that is both meaningful and effective.

How can The Industry Leader help?

In the spirit of National Nonprofit Day, The Industry Leader is offering a number of special discounts to help business leaders and entrepreneurs grow their businesses.

  • 50% Off All Services for Black Businesses: This is a great opportunity for Black businesses to get the support they need to succeed. The Industry Leader can help with everything from marketing and branding to website design and development.

  • 30% Off All Digital Marketing and Web Design for Clients Operating in Finance, Education and the Nonprofit space: This offer is perfect for businesses in these sectors that are looking to improve their online presence. The Industry Leader can help you create a website that is both informative and engaging, and they can also help you develop a digital marketing strategy that will reach your target audience.

  • 50% Off All Educational Content from The Industry Leader: This offer is perfect for business leaders and entrepreneurs who are looking to learn new skills and stay up-to-date on the latest trends. The Industry Leader offers a variety of educational content, including courses, webinars, and ebooks.

If you are interested in taking advantage of these discounts, please visit our website (www.industryleader.blog) or contact us today. We would be happy to help you grow your business.

Celebrate National Nonprofit Day and Grow Your Business with These Tips

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