National Sons Day: A Guide for Businesses

Learn how businesses can celebrate National Sons Day and grow their businesses at the same time. The Industry Leader is offering a 50% discount on all educational content and DIY resources for the month of September. This is a great opportunity for business leaders and entrepreneurs to learn new skills, grow their businesses, and save money. Read the full blog post to learn more.

HOLIDAYSMARKETINGSTRATEGY

Emily Ginsenburg

9/24/20233 min read

a man and a boy are smiling and hugging
a man and a boy are smiling and hugging

National Sons Day is celebrated on September 28th (and sometimes on March 4th) as a special day to appreciate the bond between parents and their sons. The exact origin of National Sons Day is unknown, but it is thought to have originated in the United States in the early 1990s.


One of the first mentions of National Sons Day was in a 1992 article in the Chicago Tribune. The article said that the day was being created to "honor the special bond between fathers and sons."

In 1994, the National Sons Day Foundation was founded. The foundation's mission is to "celebrate the importance of sons in our lives and to promote positive father-son relationships."


National Sons Day is not a federal holiday, but it is celebrated by many people around the world. There are no specific traditions or customs associated with the day, but some people choose to spend time with their sons, do activities together, or give them gifts.


Here are some ideas for how to celebrate National Sons Day:

  • Take your son out to lunch or dinner.

  • Go to a sporting event or concert together.

  • Play a game or do an activity that you both enjoy.

  • Give your son a gift, such as a book, toy, or video game.

  • Write your son a letter or poem expressing your love and appreciation.

  • Simply spend some quality time with your son and let him know how much you love and appreciate him.


Regardless of how you choose to celebrate National Sons Day, the most important thing is to show your son how much you love and care for him.

Leverage this holiday to grow your business

Business leaders and entrepreneurs can leverage National Sons Day to market and grow their businesses in a number of ways. Here are a few ideas:

  • Create a special offer for sons. This could be a discount on products or services, or a free gift with purchase.

  • Run a social media campaign. Use hashtags like #NationalSonsDay and #SonsDay to reach a wider audience. Share photos and stories of fathers and sons, and encourage your followers to do the same.

  • Partner with a local organisation. Donate a portion of your proceeds to a charity that supports fathers and sons. This is a great way to give back to the community and show your support for the cause.

  • Host an event. This could be a father-son breakfast, a sporting event, or a concert. It's a great way to bring people together and celebrate the special bond between fathers and sons.

  • Create a marketing campaign that highlights the importance of fatherhood. This could be a video, infographic, or blog post. The goal is to educate people about the importance of fatherhood and encourage them to celebrate their sons on National Sons Day.


By leveraging National Sons Day, business leaders and entrepreneurs can reach a wider audience, build brand awareness, and generate sales. They can also show their support for the importance of fatherhood and make a positive impact on the community.


Here are some specific examples of how businesses have leveraged National Sons Day to market and grow their businesses:

  • Nike: In 2019, Nike ran a social media campaign called "Sons of Nike." The campaign featured photos and videos of fathers and sons playing sports together. Nike also donated a portion of the proceeds from the campaign to a charity that supports fathers and sons.

  • The Home Depot: The Home Depot offers a special discount on tools and home improvement products on National Sons Day. The discount is available to all customers, but it's a great way for fathers to get the tools they need to bond with their sons.

  • Chick-fil-A: Chick-fil-A offers a free meal to fathers on National Sons Day. The meal includes a chicken sandwich, fries, and a drink. This is a great way for fathers to enjoy a meal with their sons and celebrate the day.


These are just a few examples of how businesses can leverage National Sons Day to market and grow their businesses. By getting creative and thinking outside the box, businesses can find ways to connect with their customers and make a positive impact on the community.

How can The Industry Leader help?

Here are some ways we’re celebrating the holidays this month:

  • 50% Off All Educational Content + DIY Resources from The Industry Leader. Ends on Friday, September 29th at 11:59 PM EST.


This is a great opportunity for business leaders and entrepreneurs to learn new skills and grow their businesses. The Industry Leader offers a wide variety of educational content, including courses, tutorials, and webinars. They also have a library of DIY resources that can help businesses save time and money.


The 50% discount is a limited-time offer, so you should take advantage of it while you can. Contact us today to learn more.

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